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About Us.

Simplistic & Sustainable.
Here to keep you warm. 

Our little Arctic Fox is found in the beautiful yet threatening wild of the Arctic Circle, surviving the harshest elements on winter. She is history's toughest natural survivor.

The Arctic Fox and the terrain she lives in is where we draw our inspiration – however, both the Arctic and our planet are now under threat. Sustainability is and always will be key and at the heart of everything we do.

Inspired by her ability to battle the cold, we promise to provide quality products influenced by all things Icelandic & Scandinavian.


Simplistic & Sustainable.

We are here to keep you warm.


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